30 Tips for Successful Social Media Marketing

1. Create a Social Media Plan for Each Social Media Channel

2. Craft your social media content carefully

3. Optimize your social media profiles

4. Use the right Social Media Management Tools

5. Post More Images

6. A/B Test

7. Connect your website or blog with your social media pages

8. Don’t Be Afraid to Pay-to-Play

9. Join in on Communities

10. Build a Community

11. Interact

12. Watch Your Competitors

13. Give People a Reason to Follow You

14. Build Strategic Alliances or Partnerships

15. Use Keywords in Your Posts

16. Capitalize on Hashtags

17. Explore New Networks

18. Don’t Be Afraid to Sell

19. Target Your Social Media Posts

20. Use Contests for Audience Growth Spurts

21. Find and follow the influencers in your niche

22. Research and learn about your audience

23. Post Consistently 

24. Take advantage of video content in your strategy

25. Consider the latest trends and changes

26. Start Remarketing on Social

27. Be Picky About What You Share 

28. Measure & Analyze 

29. Add social media buttons on your website

30. Lay out your goals and objectives

25 SEO Facts All Marketers Should Know

1. 75% of SEO is off-page and 25% is on-page.

2. Google usually crawls your homepage first.

3. Persuasive meta descriptions under 155 characters increase click-through rates.

4. The top 5 results get 75% of the clicks.

5. Google+ is the highest correlated social factor for SEO ranking.

6. Page speed matters.

7. Robots.txt files are case-sensitive and must be placed in a site’s main directory.

8. Crawlers can’t always access the infinite scroll.

9. Google doesn’t care how you structure your sitemap.

10. The NoFollow tag will not hurt your Google rankings.

11. Google “near me” searches have increased by two times over the past year.

12. Google scores internal and external links differently.

13. Half of page one Google results are now HTTPS.

14. Try to keep your page load time to 2 to 3 seconds.

15. You can control your search box in Google.

16. You can enable the ‘notranslate’ tag to prevent translation in the search.

17. Duplicate Content Won’t Get You Penalized.

18. Not All Search Engines Use Links as a Ranking Factor.

19. Rich Snippets Have No Direct Impact on Your Rankings.

20. Only 2 of the Top 10 Most Popular Sites  Are Content Sites.

21. A Video on Your Homepage Will Double the Chances to Show up on Page 1 of Google.

22. Google Ranks Events Based upon Popularity.

23. Updating and republishing old blog posts with new content and images can increase organic traffic by as much as 111%.

24. 50% of search queries are four words or longer.

25. Page titles are the most important on-page element after content.

What is Video Marketing?

If a photo’s worth a thousand words, then how much more valuable is video? That’s the basis of video marketing, or you can say using video to promote or market your brand, product or service will be called Video Marketing.

The Benefits of Video Marketing

• Video helps you connect with your audience.
• A Video is a Gold Mine for SEO
• Video Boosts Conversion Rates or ROI
• A Video is Easily Accessible 
• Video is Effective
• Video Builds Trust
• Google Loves Videos
• Video Encourages Social Shares

Secrets of Successful Video Marketing

• Allocate resources.
• Center it Around the Story, Not The Sale
• Make it the Best 10 Seconds Ever
• Lighten Up. Stop Being So Boring!
• Optimise for Search – Tag it Up
• Educate & Prove Yourself
• Analyze

Types of Marketing Videos

• Brand Videos
• Demo Videos
• Event Videos
• Expert Interviews
• Explainer Videos
• Animated Videos
• Educational or How-To Videos
• Case Study and Customer Testimonial Videos
• Live Videos
• Augmented Reality (AR) Videos
• Personalized Messages
• 360° & Virtual Reality (VR) Videos

Places to Visit in INDORE

Indore is the largest and most populous city of Madhya Pradesh. Rao Nandlal Chaudhary, the founder of Indore, named it as ‘Indrapur’ after Lord Indra, the deity of Indreshwar temple. Indore is a commercial centre for services and goods that is why it is also called Commercial Capital of Madhya Pradesh. Indore has been elected as the cleanest city in India as per the Swachh Survekshan 2017. Indore is the only city in India to have both Indian Institute of Technology (IIT) and Indian Institute of Management (IIM). I list the must-dos while you’re in Indore.

• Lal Bagh Palace - The palace is one of the most prominent buildings of architecture in Indore. It is situated on the bank of River Khan. The palace is spread on a sprawling area of 28 acres.
• Rajwada - Rajwada was constructed by the Holkars, that is why Also known as Holkar Palace. The palace is an impressive 7 storey structure. Rajwada is also very famous because of its history of being burnt thrice before.
• Kanch Mandir - The Kanch Mandir, as the name suggests, is a temple which is Made entirely out of glass. It is also known as the Seth Hukamchand Temple.
• Annapurna Temple - Annapurna temple features an amazing architecture for the visitors to explore. Annapurna temple is Dedicated to Maa Annapurna.
• Bada Ganpati - This temple houses perhaps the largest idol of Lord Ganesha in the world measuring 25 feet from crown to foot.
• Chappan Dukan - Chappan Dukan (56 Shops) is a must visit place for all the foodies.
• Gommat Giri - There are 24 Jain temples built on the top of Gommatesher Hill for each of the 24 Tirthankaras. Gomatgiri is known for the 21 feet tall statue of Gomateshwar standing on it.
• Khajrana Temple - This is one of the most visited temples in Indore because of its history and religious beliefs attached to it. Khajrana Ganesh temple was built by Rani Ahilyabai Holkar.
• Chhatris - The cremation spots of the Holkars are known as the Chhatris. The Krishnapura Chhatris is one of the most beautiful architectural heritage of the Indore.
• Rang Panchmi - Rang Panchmi is a very famous festival in Indore and tens of thousands of people gather in front of Rajwada and surrounding areas to get colored.
• Leather Toys - Art of creating lifelike animal statues from stuffed leather is now practiced in Indore. Craftsmen in Indore specialize in making leather shoes, jutties, leather bags, etc.
• Sarafa Bazaar - Sarafa Bazaar is the most celebrated food landmark of Indore. A must-visit place if you are a foodie.
• Pipliyapala - At Pipliyapala Park or Indore Regional Park you can see and enjoy nature at its serene best.
• Choral Dam - The famous water body in the Indore City is the Choral Dam.
• Omkareshwar - Omkareshwar Jyotirlinga is a Lord Shiva temple on Omkar mountain. The temple has about 60 huge brownstone pillar.
• Patalpani - Patalpani is known for the beautiful waterfall. This place is good for adventure activities.
• Devguradia Shiva Mandir - Devguradia Shiva Mandir is situated in the village of Devguradia. It is a monolithic rock temple.
• Hrimkargiri Jain Shwetambar Tirth - Hrimkargiri Jain shwetambar Tirth is a very old Jain tirth. The peaceful surroundings make the place worth visiting.
• City Shopping - A travel expedition to any place is never complete without shopping so you can Check out the many Bazaars in Indore while on a shopping spree. The cloth industry of Indore is quite famous. Fabrics are beautifully decorated with hand block printing, tie, dye and zari work.
• Kamala Nehru Park - Kamla Nehru Park is one of the oldest parks in Indore and is often called the Indore Zoo.
• Meghdoot Upvan - Meghdoot Upvan comprises lawns, landscaped gardens, lighted and dancing fountains.
• Bijasen Tekri - Bijasan Tekri is a famous Temple with a shrine of Maa Durga which was built in the year 1920.
• Geeta Bhawan - The area of Geeta Bhawan is known for Shree Geeta Bhawan temple. Its central hall is decorated with paintings from Puranas, Ramayana, and Mahabharata.
• Crescent Water Park - Crescent water park is full of absolute fun and it is located at a distance of 26 km from Indore.
• Gandhi Hall - The Gandhi Hall was originally known as King Edward Hall. It is popularly known as Town Hall. It has a unique architectural style.
• Indore Museum - Central Museum is also known as the Indore Museum.
• Ralamandal Wildlife Sanctuary - Rala mandal, an exquisite bird and wildlife sanctuary located in Indore. It was established in 1981.
• Tincha Falls - These falls are placed near the Tincha village, from which it derives its name.
• Indore White Church - White Church was built in 1858 by Protestant Christians. White Church was designed by Engineer Ross McMahon.
• Bahadur Mahal - Baz Bahadur Mahal is one of the prominent tourist attraction at Mandu.
• Mahakaleshwar Jyotirlinga - Mahakaleshwar Jyotirlinga is located in Ujjain. It is a famous Hindu temple dedicated to Lord Shiva.

Places to Visit in BHOPAL

Bhopal is the capital of the Madhya Pradesh and It was founded in 11th century by the Paramara Raja Bhoja. Bhopal is also known as the City of Lakes because of its various natural as well as artificial lakes. Bhopal is the 17th largest city in India. There are many historical and archaeological sites in Bhopal. Read on for my travel guide of Bhopal, listing down its top attractions for tourist and places to visit.

• Upper Lake - Also known as ‘Bada Talaab’
• Lower Lake - Nearby the Upper Lake is the Lower Lake which is also called ‘Chhota Talaab’
• Van Vihar National Park - Established in the year 1979 and It is one of the popular National Parks in Central India.
• Bhojpur Temple - Bhojpur Temple is dedicated to Lord Shiva and was built in 11th century AD. It is also known as ‘Bhojeshwar Temple’
• National Museum of Mankind - It was established in 1977. The name of this museum was changed in 1993 as Indira Gandhi Rashtriya Manav Sangrahalaya.
• State Archaeological Museum - To know about past of Central India you must visit here. This museum was established in 2005.
• Birla Museum - Birla museum contains objects used by the Paleolithic and Neolithic man.
• Lakshmi Narayan Temple - It is one of the top tourist places in Bhopal, also known as ‘Birla Mandir’
• Taj-ul-Masajid - With a capacity of 175,000 people at a time, It is One of the largest mosques in the country.
• Gohar Mahal - Constructed in the year 1820 and was built with a perfect blend of Hindu and Mughal styles of architecture.
• Shaukat Mahal - It showcases a unique blend of Indo-Islamic and European styles of architecture.
• Sadar Manzil - The red-brick structure is a hybrid of the western and Asian style of architecture.
• Moti Masjid - Built in 1860, also known as the 'Pearl Mosque'
• Rani Kamlapati Palace - Rani Kamlapati Palace was the residence of beautiful queen Rani Kamlapati wife of the Gond tribal ruler, Nizam Shah.
• Bhimbetka Caves - Bhimbetka has one of the oldest cave paintings in the world. It is a UNESCO world heritage site.
• Sanchi Stupa - It is a UNESCO world heritage site since 1989, and was built during 3rd century BC on the orders of Mauryan Emperor, Asoka.
• Raisen Fort - Raisen fort is also a shrine of a Muslim saint Hazrat Peer Fatehullah Shah Baba. It was Built around 1200 AD.
• Udayagiri Caves - Udayagiri hills hold twenty caves dedicated to Hinduism and Jainism sculptures from the Gupta Era (4th and 5th century AD).
• Halali Dam - Halali Dam reservoir was commissioned in 1973. It is a famous spot for picnic and boat rides.
• Sair Sapata - Inaugurated on 29 September 2011.
• Jama Masjid - Constructed during the period of Quidisiya Begum.It is officially known as Taj-ul-Masajid.
• Bharat Bhavan - Opened in 1982, it is a multi-arts center set up to create an interactive proximity between the verbal, visual and performing arts.
• New Market - It is a local city market, and located in the heart of the Bhopal.
• DB City Mall - DB City Mall is the most famous and largest shopping center in Central India.
• Tribal Museum - Inaugurated on June 6, 2013. It highlights aspects of the tribes in Madhya Pradesh and Chattisgarh.
• Yodhasthal - It is the army museum in Bhopal known for its exhibition of arms and ammunition used by defense forces.
• Shaurya Smarak - It is a war memorial situated at Bhopal, inaugurated on 14 October 2016.
• Manuabhan Tekri - Also known as 'Mahaveer Giri'
• Islamnagar - Earlier known as Jagadishpur.